New York, NY, April 23, 2026 – ID-ID, a leader in enterprise-grade AI avatar solutions, today announced the launch of Agentic Videos, a new capability that transforms traditional video into an interactive, conversational experience powered by real-time AI agents.
The launch builds on D-ID’s recently launched V4 Expressive Visual Agents, a new generation of digital agents capable of low-latency, natural conversation. With Agentic Videos, D-ID extends these real-time capabilities into video itself, transforming content from a linear, one-way format to a highly interactive, two-way experience, with knowledge, memory, digital human interaction, and agent power.
Video has become the content format of choice, but it remains a one-way street in an increasingly digital world. Agentic Videos combines the most powerful content delivery format: video, with real-time, interactive AI, creating an engaging and responsive experience for both viewers and creators.
Viewers can explore content more deeply, ask questions, and personalize their experience, while creators gain a richer understanding of how audiences engage, where attention is captured, and what resonates.
Each Agentic video includes a virtual AI agent: a human-like avatar that can conduct a natural conversation with the viewer. It understands video text and context, enabling real-time interaction throughout the experience. Users can ask questions, ask for clarification, or dive deeper into specific topics via voice or chat. The agent is integrated as an additional layer within the video experience and remains available both during playback and after the video ends, so the experience continues beyond the video itself.
This change represents a fundamental shift in the way information is used, indicating that agent workflow is the future of digital engagement, providing high value to the entire business ecosystem. In advertising and product marketing, agency videos bridge the gap between awareness and conversion by turning static sales into a personal consultation; potential customers are no longer just watching a product demo; they can ask about specific features, compare prices, or request a customized usage scenario in real time. Similarly, for internal business services such as Learning and Development, these videographers act as 24/7 Subject Matter Experts. Instead of a one-on-one onboarding session where information is easily forgotten, employees can delve deeper into company policy or technical training, ensuring higher knowledge retention and a faster, faster learning journey.
Unlike traditional interactive video tools, Agentic Videos are powered by real-time AI virtual agents that understand both the content and intent of user queries. Answers are based on the original video script, with the ability to include additional sources of information, to ensure that answers are always accurate, contextual, and relevant to the creator’s message.
Built on D-ID’s V4 architecture, Agentic Videos benefits from a sub-second response delay and improved speech control, enabling interactions that feel faster and more natural.
The experience is fully integrated into the video player, allowing users to access the AI agent at any time through a dedicated interaction icon. At the end of the video, the agent automatically appears to continue the conversation, increasing engagement without disrupting the viewing experience.
Because D-ID avatars enable both the video and the agent, the same person handles every transaction, allowing for a natural transition from viewing to interacting, while strengthening continuity and trust.
Agentic Videos also introduces a new layer of analytics for content creators. Organizations can track user engagement, including conversation volume, engagement time, and the topics and sentiment of viewers’ questions, providing deeper insight into audience needs and content performance.
“Video has always been one way,” said Gil Perry, Co-Founder and CEO of D-ID. “With our V4 Agents, we’ve brought digital people to scale, enabling natural, real-time interactions. With Agenttic Videos, we’re bringing that capability directly to the content, so instead of just watching, you’re interacting. This opens up a new, more efficient way for organizations to train their employees, connect with their customers, and market their products more effectively.”
The new capabilities are integrated into a simple exhibition platform following D-ID 2025 adoption, allowing businesses to create and deploy interactive, AI-powered videos across training, customer engagement, and internal communications.
Agentic Videos is instantly available on all subscription plans, with a flexible, credit-based model designed to scale business usage.
Agentic Videos represent the next step in D-ID’s vision of digital people as a visual layer of enterprise software, transitioning from real-time agents (V4) to a complete, conversational experience.
For more information, visit the D-ID website.
ABOUT D-ID: ID-ID is the world leader in AI-generated video and digital media, enabling frictionless, real-time interactions through its Real-Time Streaming API. Its technology powers life-like digital presenters, learning companions, and virtual assistants for Fortune 500 companies and mission-driven organizations alike. With its AI-based video creation platform, it helps organizations in more than 70 countries translate complexity into clear, engaging communications through intelligent, immersive, human-centered video experiences.
